by Erin | Jan 18, 2025
This crisis communications framework is designed to help navigate the complexities of a volatile political landscape and its impacts on Canada. It provides a roadmap to ensure clear, empathetic, and proactive messaging while maintaining flexibility to respond to...
by Erin | Oct 25, 2024
It’s essential to highlight inclusivity through diverse imagery, creating a welcoming and inviting experience for everyone. Use photos and graphics representing all individuals, ensuring everyone feels a sense of belonging. Here’s a list to help you get...
by Erin | Oct 19, 2024
When your messaging starts to feel scattered, outdated, or invisible, it’s time for a communications audit. A communications audit is more than a checklist. It’s a moment to pause, reflect, and realign your communications with your goals, audiences, and values....
by Erin | Oct 19, 2024
In the communications industry, accessibility is essential for compliance and ensuring that your message truly reaches and resonates with everyone. Designing with accessibility in mind from the outset helps create more inclusive, equitable experiences, strengthening...