AI’s Hidden Environmental and Ethical Costs

AI’s Hidden Environmental and Ethical Costs

Welcome to ‘The Human Side of AI,’ a blog series that explores what AI truly means for creativity, ethics, sustainability, and the future of human work. This series cuts through the hype to ask deeper questions about how technology impacts us all. This is...
AI Fatigue and the Real Story Behind the Hype

AI Fatigue and the Real Story Behind the Hype

Welcome to ‘The Human Side of AI,’ our blog series exploring what AI truly means for creativity, ethics, sustainability, and the future of human work. This series cuts through the hype to ask deeper questions about how technology impacts us all. You can...
Email Still Matters. Here’s Why We’re Not Letting It Go.

Email Still Matters. Here’s Why We’re Not Letting It Go.

Post by Erin Beattie, CCO, Engage + Empower Consulting We have all heard the same pitch. New tools. Instant updates. AI everything. It’s easy to feel like email is outdated or less useful than the faster, flashier ways we communicate today. But that is not the...
AI is Making Corporate Comms Greener, But at What Cost

AI is Making Corporate Comms Greener, But at What Cost

AI isn’t just reshaping how we communicate; it’s also making corporate comms more sustainable. But while AI can reduce waste, its growing energy and water consumption raise new environmental concerns. The Sustainable Side of AI 1. Cutting Down Digital WasteAI-powered...
AI is Reshaping Corporate Comms, But it Won’t Replace You

AI is Reshaping Corporate Comms, But it Won’t Replace You

Artificial Intelligence (AI) is used to write press releases, analyze sentiment, and generate personalized content. Some companies are fully integrating AI into their communications strategy. So, where does that leave us? The reality: AI is an incredible tool, but...